When it comes to interactive content like quizzes, surveys, calculators, and assessments, Outgrow has built a reputation as one of the most versatile tools on the market. In this 2025 review, we break down everything you need to know — features, pricing, usability, and whether it’s the right fit for your business. We compared it against other top players like Typeform, Involve.me, SurveyMonkey, and Riddle to give you the full picture. If you’re looking for a lead generation powerhouse, here’s what you need to know about Outgrow.
Quick Verdict
Rating: ⭐⭐⭐⭐☆ (4.5/5)
Pros:
- Massive range of content types
- Advanced features for businesses
- Scalable lead capture (up to 600,000/year)
- Custom branding & integrations
Cons:
- Expensive at higher tiers
- Basic plans very limited
- No access to advanced features on Freelancer
Table of Contents
What is Outgrow?
Outgrow is a no-code platform that lets businesses create highly engaging, interactive content — from quizzes and surveys to calculators, polls, chatbots, and assessments. Designed for marketers and agencies, Outgrow emphasizes conversion-driven features. Compared to simpler tools like Tally or Mentimeter, Outgrow is built for lead generation and analytics rather than just audience engagement. It also offers custom enterprise solutions for companies that need full API access, SSO, and white-label options.

Key Features
- Content Types: Quizzes, surveys, calculators, polls, assessments, chatbots, and more (depending on plan).
- Leads: Ranges from 3,000/year on Freelancer to 600,000/year on Business tier.
- Layouts & Templates: Standard, default, and premium layouts for easy customization.
- Custom Branding: Standard on lower tiers, full branding control at Business level.
- Integrations: From standard integrations to advanced with SMB offers and enterprise custom setups.
- Analytics & Tracking: From standard tracking on basic tiers to advanced analytics on Business plans.
- Advanced Features: Available on higher tiers only — includes enhanced logic jumps, premium layouts, and advanced reporting.

Ease of Use & Interface
Outgrow’s interface is designed for marketers, not developers. Its drag-and-drop builder is straightforward, making it easy to create quizzes or calculators in under 30 minutes. Compared to Typeform’s minimal interface, Outgrow feels a bit more complex but offers much more depth. For beginners, the Freelancer plan is simple enough, but agencies and larger businesses will benefit from the advanced customization and reporting tools. Embedding options are flexible — you can embed anywhere or even use custom domains on Business plans.
Pricing & Plans
Outgrow offers Popular Plans (Freelancer, Freelancer Pro, Essentials, Business) and Custom Plans (Free Forms, Startup Basic, Startup Special, and Enterprise). Pricing varies by annual vs monthly billing.
Popular Plans — Annual Billing
- Freelancer (Limited): $14/month (5 content types, 3,000 leads/year, 5 content pieces, 1 user).
- Freelancer Pro: $25/month (7 content types, 12,000 leads/year, 7 content pieces, 1 user).
- Essentials: $95/month (9 content types, 90,000 leads/year, unlimited content pieces, 3 users, charts & graphs).
- Business: $600/month (All content types, 600,000 leads/year, unlimited content pieces, 10 users, advanced features, custom domain, priority support).

Popular Plans — Monthly Billing
- Freelancer (Limited): $22/month (250 leads/month, 5 content pieces).
- Freelancer Pro: $45/month (1,000 leads/month, 7 content pieces).
- Essentials: $115/month (7,500 leads/month, unlimited content pieces, 3 users).
- Business: $720/month (50,000 leads/month, unlimited content pieces, 10 users, advanced features).

Custom Plans — Annual Billing
- Free Forms/Surveys: $0/month (1 content type, 100 leads/month, 4 content pieces, 1 user).
- Startup Basic: $35/month (7 content types, 750 leads/month, 3 content pieces, 1 user).
- Startup Special: $55/month (8 content types, 1,000 leads/month, 6 content pieces, 1 user).
- Enterprise: Custom pricing (dedicated account manager, SSO, API access, consulting, advanced integrations, white-label options).

Pros & Cons
Here’s how Outgrow stacks up against other quiz and survey makers:
Pros
- More content types than Typeform, SurveyMonkey, or Tally
- Scalable lead generation tools for agencies
- Enterprise-ready with API, SSO, and white-labeling
- Robust integrations and analytics
Cons
- Steep jump in pricing from Essentials to Business
- Freelancer plans feel restrictive
- Some advanced features locked behind Business plan
Final Verdict
Outgrow is an excellent platform for businesses serious about interactive marketing. Solo creators might find Freelancer Pro sufficient, but agencies and enterprises will benefit the most from Essentials and Business tiers. Compared to Riddle or Apester, Outgrow offers a better balance of lead capture and customization. However, if you just want simple surveys, tools like SurveyMonkey or Tally may be more cost-effective. Overall, Outgrow earns a strong 4.5/5 for versatility, scalability, and enterprise readiness.
FAQ
- Can I use Outgrow for free? Yes, the Free Forms/Surveys plan gives you 1 content type, 100 leads per month, and 4 content pieces.
- What’s the difference between Freelancer and Essentials? Essentials unlocks unlimited content pieces, charts & graphs, 90,000 leads per year, and 3 users. Freelancer is limited to a handful of content pieces and 1 user.
- Does Outgrow support custom domains? Yes, but only on the Business plan and above.
- What type of support is included? Freelancer plans include support docs, Essentials comes with basic support, while Business includes priority support.
- Who should use Outgrow? Marketers, agencies, and businesses looking to capture and convert leads at scale should consider Outgrow. For personal projects, Freelancer Pro is the best entry point.
Other Quiz Maker Reviews
Below is a curated list of our in-depth reviews for some of the best interactive content platforms on the market. We’ve ranked them based on a variety of factors including ease of use, features, and value. Our top recommendations are highlighted below to help you find the best tool for your needs.